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วันเสาร์ที่ 4 กรกฎาคม พ.ศ. 2552
วันพฤหัสบดีที่ 2 กรกฎาคม พ.ศ. 2552
Helpful Online Business Advisor or Just an Interfering Busybody? by Cathy Goodwin
Recently "Beth" told me she's writing a book. "It's a combination of self-help, inspiration and memoir," she said. "I want to add some media links to the web. I'm talking to an agent who wants me to put together a portfolio. We're designing a logo and scheduling a photo session for me, with a make-up artist standing by."
"So your agent realizes you need a platform?" I asked. Frankly, something didn't feel quite right.
"Platform? I don't know. We're just finding a way to introduce my ideas to the world. Since I've never published anything, it's challenging."
I asked Beth, "What's your book about?" She wandered into a long explanation.
"Well, it's sort of about creativity. But it's also about my struggle with illness and divorce. And I've got something about inspiration, too."
Now, I happen to know something about publishing and about how to create a platform on the Internet. A platform is your source of credibility. It's what your reputation stands on. It's the answer to the question, "Why are you the best person to write this book?" Blogs, articles and talk show appearances are far more important than logos and nice portrait photographs.
I also know it's harder to sell a mixed-genre book than to sell space heaters in Houston in July. And Beth won't go far till she's figured out how to explain her concept in a sentence or two.
Most of all, I wanted to say, "Get a second opinion. Your agent isn't the only one in the world."
Once upon a time, I would have said all these things. But I've been on the receiving end of some unwanted advice myself. I've always argued that unsolicited advice usually doesn't work. It's usually more about the other person than about you.
For instance, early in my career, I was invited to chat informally with someone who, at the time, was a well-known life coach. We lived in the same area and a mutual acquaintance suggested we connect. She wasn't coaching me. I hadn't hired her. I wasn't even considering the idea.
We had a pleasant conversation until the end, when Big Coach said, "I don't think you are going to succeed. You are trying to do too many things at once." Fortunately, I ignored her. I still make money from the ebooks I wrote back then.
More recently, I was invited to be a radio talk show guest. After a brief conversation, the host said he didn't like any of my topics. "Let me leave you with one thing," he said. "You could write a book about jobs for people over sixty."
How bizarre is that? I hadn't asked for advice. I wasn't looking for book ideas. And I don't recommend that the over-60 set go job hunting. I tell them to start their own businesses.
So for now, when "Beth" talks about her book, I will change the subject. It may spell the end of our friendship, because that's all she wants to talk about these days.
"So your agent realizes you need a platform?" I asked. Frankly, something didn't feel quite right.
"Platform? I don't know. We're just finding a way to introduce my ideas to the world. Since I've never published anything, it's challenging."
I asked Beth, "What's your book about?" She wandered into a long explanation.
"Well, it's sort of about creativity. But it's also about my struggle with illness and divorce. And I've got something about inspiration, too."
Now, I happen to know something about publishing and about how to create a platform on the Internet. A platform is your source of credibility. It's what your reputation stands on. It's the answer to the question, "Why are you the best person to write this book?" Blogs, articles and talk show appearances are far more important than logos and nice portrait photographs.
I also know it's harder to sell a mixed-genre book than to sell space heaters in Houston in July. And Beth won't go far till she's figured out how to explain her concept in a sentence or two.
Most of all, I wanted to say, "Get a second opinion. Your agent isn't the only one in the world."
Once upon a time, I would have said all these things. But I've been on the receiving end of some unwanted advice myself. I've always argued that unsolicited advice usually doesn't work. It's usually more about the other person than about you.
For instance, early in my career, I was invited to chat informally with someone who, at the time, was a well-known life coach. We lived in the same area and a mutual acquaintance suggested we connect. She wasn't coaching me. I hadn't hired her. I wasn't even considering the idea.
We had a pleasant conversation until the end, when Big Coach said, "I don't think you are going to succeed. You are trying to do too many things at once." Fortunately, I ignored her. I still make money from the ebooks I wrote back then.
More recently, I was invited to be a radio talk show guest. After a brief conversation, the host said he didn't like any of my topics. "Let me leave you with one thing," he said. "You could write a book about jobs for people over sixty."
How bizarre is that? I hadn't asked for advice. I wasn't looking for book ideas. And I don't recommend that the over-60 set go job hunting. I tell them to start their own businesses.
So for now, when "Beth" talks about her book, I will change the subject. It may spell the end of our friendship, because that's all she wants to talk about these days.
Ow Ming! Yao Ming's Career May Be Over Due to Non-Healing Navicular Fracture by Dr Marybeth Crane
Ow Ming!
Houston Rocket's Yao Ming's career may be over due to a non-healing foot fracture. He was sidelined during the playoffs on May 8th with a hairline fracture of his navicular. As of today, this has not healed properly. The nature of his non-union and his prognosis is being kept quiet by the team physicians, but it is evident that there is a problem. Most stress fractures heal completely in 6 to 8 weeks. This is not the 7 foot 6 inch center's first fracture. He has been out portions of the last three seasons with stress fractures in his leg and foot. Perhaps his lanky frame just can' handle the stress of the NBA? Why is it that some fractures don't heal?
Looking at his present injury, stress fractures of the navicular (the cornerstone of your arch) are often slow to heal due to three factors, blood supply to the bone itself, underestimating the extent of the initial fracture so delaying aggressive treatment and too much abnormal stress on the healing bone. Other medical issues can delay bone healing like lack of Vitamin D, poor calcium uptake and many other systemic problems like diabetes, hypothyroidism and peripheral vascular disease. Many of these fractures are actually missed due to lack of specific x-ray findings. Many fractures are actually misdiagnosed for months. Plain film x-rays are often read as normal so the fracture is missed until symptoms increase. Early symptoms can be diffuse and non-specific so the index of suspicion is also low. A bone scan, MRI or CT scan can identify the specific fracture. CT scan is often the most helpful in identifying the extent of the fracture and guiding treatment. For a non-displaced stress fracture, cast immobilization is the first line therapy. Studies have shown that non-weight bearing immobilization in a cast for at least 6 weeks is usually around 80-86% successful. For those that do not heal this way, surgical fixation of the fracture can be helpful and a bone graft may be needed for long standing non-unions.
Follow up care fro a navicular fracture often includes physical therapy and custom foot orthotics. Abnormal biomechanics of the foot often are one of the causes of these fractures, so biomechanical control is crucial to distribute the abnormal stress so an athlete can return to sports and have a lower risk of recurrence.
Yao Ming has had multiple stress fractures during his career increasing the likelihood of traumatic arthritis from avascular necrosis (not enough blood supply to heal so the bone crumbles) in his foot causing him to retire. The next few months will tell the tale for this multi-million dollar All Star. Can he heal his fracture and return to sport? The Rocket's fans are praying for divine intervention to cure their dominant center.
Houston Rocket's Yao Ming's career may be over due to a non-healing foot fracture. He was sidelined during the playoffs on May 8th with a hairline fracture of his navicular. As of today, this has not healed properly. The nature of his non-union and his prognosis is being kept quiet by the team physicians, but it is evident that there is a problem. Most stress fractures heal completely in 6 to 8 weeks. This is not the 7 foot 6 inch center's first fracture. He has been out portions of the last three seasons with stress fractures in his leg and foot. Perhaps his lanky frame just can' handle the stress of the NBA? Why is it that some fractures don't heal?
Looking at his present injury, stress fractures of the navicular (the cornerstone of your arch) are often slow to heal due to three factors, blood supply to the bone itself, underestimating the extent of the initial fracture so delaying aggressive treatment and too much abnormal stress on the healing bone. Other medical issues can delay bone healing like lack of Vitamin D, poor calcium uptake and many other systemic problems like diabetes, hypothyroidism and peripheral vascular disease. Many of these fractures are actually missed due to lack of specific x-ray findings. Many fractures are actually misdiagnosed for months. Plain film x-rays are often read as normal so the fracture is missed until symptoms increase. Early symptoms can be diffuse and non-specific so the index of suspicion is also low. A bone scan, MRI or CT scan can identify the specific fracture. CT scan is often the most helpful in identifying the extent of the fracture and guiding treatment. For a non-displaced stress fracture, cast immobilization is the first line therapy. Studies have shown that non-weight bearing immobilization in a cast for at least 6 weeks is usually around 80-86% successful. For those that do not heal this way, surgical fixation of the fracture can be helpful and a bone graft may be needed for long standing non-unions.
Follow up care fro a navicular fracture often includes physical therapy and custom foot orthotics. Abnormal biomechanics of the foot often are one of the causes of these fractures, so biomechanical control is crucial to distribute the abnormal stress so an athlete can return to sports and have a lower risk of recurrence.
Yao Ming has had multiple stress fractures during his career increasing the likelihood of traumatic arthritis from avascular necrosis (not enough blood supply to heal so the bone crumbles) in his foot causing him to retire. The next few months will tell the tale for this multi-million dollar All Star. Can he heal his fracture and return to sport? The Rocket's fans are praying for divine intervention to cure their dominant center.
Life Training and the Significance of Problem Solving by Gary Eby
Life Training and the Significance of Problem Solving Gary Eby
As far as technology is concerned we live in an awesome age where everything is blindingly fast. If Sam Houston would have had our technology back then, help would have arrived in time for the Alamo. A few quick emails to patriots all across Texas, and Santa Anna would have never had a chance. We have the ability to communicate instantaneously with millions of people all over the world at the same time. Countless billions has been invested on these modicums for our personal and along with the personal mission of these companies to improve our performance by utilizing these tools for our personal work.
But in reality there is a big difference between "making contact" and really communicating. Isn't there? The word "communicating" carries with it an idea of actually making sense and being understood.
A brief exchange of words does not necessarily mean communicating. Here's what I mean.
Most people who had automobile accidents were asked to summarize exactly what happened on their insurance form. A brief insight on what those forms contain.
* I collided with a stationary truck coming the other way. The guy was all over the road; I had to swerve a number of times before I hit him.
* I had been driving my car for forty years when I fell asleep at the wheel and had an accident.
* My car was legally parked as it backed into the other vehicle.
* The pedestrian had no idea of which way to go, so I ran over him.
* The telephone pole was approaching fast. I was attempting to swerve out of its path when it struck my front.
And here are some ads that failed to communicate well...
* A superb and inexpensive restaurant. Fine food expertly served by waitresses in appetizing forms.
* Dinner Special-Turkey $2.35; Chicken or Beef $2.25; Children $2.00.
* Now is your chance to have your ears pierced and get an extra pair to take home, too.
* We do not tear your clothing with machinery. We do it carefully by hand.
* We build bodies that last a lifetime. Offer expires Dec. 31 or while supplies last.
* For sale at reduced prices-shirts for men with minor flaws.
Let's discuss some basic "how to's" of good communication.
Good communication begins when rapport is established. Rapport is a mutual feeling of being in communication. Have you heard the expression "we were on the same wave length?" That was rapport.
Here are some basic elements in the process of good communication.
1. The speaker is like a radio transmitter. She is sending out a message ... it may be a verbal or non-verbal message.
2. The listener is like a radio receiver. They are receiving the message.
3. The message is some sort of information. The goal of the communication is to deliver this message.
4. Then there are the distractions that can hinder communication. Distractions can cause misinterpretations. They can cause parts of the message to not come through. Sometimes these distractions are our own preconceived notions or filters that make us have a faulty interpretation. They act like static. We do not have a clear signal when there are distractions.
5. And finally, there needs to be an acknowledgment that the message was heard and a replication or feedback of the message to make sure it was received properly.
A notable Mr. Fred Rogers thought he was about to achieve his big break when a major network asked to meet with him and discuss the possibility of syndicating his local children's show. One of the network execs asked, "What kind of costume will you be wearing for the show?" Mr. Rogers told the man that he didn't need a funny costume to communicate with children.
The executives disagreed, insisting that anyone hosting a children's show must have a costume. So, the meeting ended, and the network decided to pass on the opportunity. Evidently, it was a huge mistake. PBS picked up the show and children's television has never been the same.
He knew that it was not the elaborate costume that would communicate with the audience. It was him! Here is another "ebyism." People buy your music, not your words." Although we need to pursue excellence we need to learn to speak as plainly and as eloquently as we can. We need to know that effective communication goes a lot deeper.
It is a given fact that 75% of the people who buy a big ticket item are buying it because they like or trust the salesperson. Simply put "I want you to communicate with them truthfully on a verbal level ... and to communicate with them sincerely on a non-verbal level." They want to know what your heart has to say.
Always keep in mind when we speak from our hearts it will break through the "inert" lesion. It will augment our signal which will leave no room for misinterpretation. A step onwards progress through exceptional leadership training that these pioneers have undergone for their personal good. Now that is the very essence of effective communication!
Gary Eby, a member of the Jim Rohn Speaker Bureau, is gifted to teach deep truths in a clear and easily understandable style. His messages are power-packed and often filled with laughter and practical illustrations. He has shared the stage with great speakers such as Jim Rohn and Les Brown. Not only is Gary a sought after speaker, but he is also an author whose personal development book Lefthanded Soldiers has received worldwide attention. You may receive a free copy at http://cli.gs/garyeby
As far as technology is concerned we live in an awesome age where everything is blindingly fast. If Sam Houston would have had our technology back then, help would have arrived in time for the Alamo. A few quick emails to patriots all across Texas, and Santa Anna would have never had a chance. We have the ability to communicate instantaneously with millions of people all over the world at the same time. Countless billions has been invested on these modicums for our personal and along with the personal mission of these companies to improve our performance by utilizing these tools for our personal work.
But in reality there is a big difference between "making contact" and really communicating. Isn't there? The word "communicating" carries with it an idea of actually making sense and being understood.
A brief exchange of words does not necessarily mean communicating. Here's what I mean.
Most people who had automobile accidents were asked to summarize exactly what happened on their insurance form. A brief insight on what those forms contain.
* I collided with a stationary truck coming the other way. The guy was all over the road; I had to swerve a number of times before I hit him.
* I had been driving my car for forty years when I fell asleep at the wheel and had an accident.
* My car was legally parked as it backed into the other vehicle.
* The pedestrian had no idea of which way to go, so I ran over him.
* The telephone pole was approaching fast. I was attempting to swerve out of its path when it struck my front.
And here are some ads that failed to communicate well...
* A superb and inexpensive restaurant. Fine food expertly served by waitresses in appetizing forms.
* Dinner Special-Turkey $2.35; Chicken or Beef $2.25; Children $2.00.
* Now is your chance to have your ears pierced and get an extra pair to take home, too.
* We do not tear your clothing with machinery. We do it carefully by hand.
* We build bodies that last a lifetime. Offer expires Dec. 31 or while supplies last.
* For sale at reduced prices-shirts for men with minor flaws.
Let's discuss some basic "how to's" of good communication.
Good communication begins when rapport is established. Rapport is a mutual feeling of being in communication. Have you heard the expression "we were on the same wave length?" That was rapport.
Here are some basic elements in the process of good communication.
1. The speaker is like a radio transmitter. She is sending out a message ... it may be a verbal or non-verbal message.
2. The listener is like a radio receiver. They are receiving the message.
3. The message is some sort of information. The goal of the communication is to deliver this message.
4. Then there are the distractions that can hinder communication. Distractions can cause misinterpretations. They can cause parts of the message to not come through. Sometimes these distractions are our own preconceived notions or filters that make us have a faulty interpretation. They act like static. We do not have a clear signal when there are distractions.
5. And finally, there needs to be an acknowledgment that the message was heard and a replication or feedback of the message to make sure it was received properly.
A notable Mr. Fred Rogers thought he was about to achieve his big break when a major network asked to meet with him and discuss the possibility of syndicating his local children's show. One of the network execs asked, "What kind of costume will you be wearing for the show?" Mr. Rogers told the man that he didn't need a funny costume to communicate with children.
The executives disagreed, insisting that anyone hosting a children's show must have a costume. So, the meeting ended, and the network decided to pass on the opportunity. Evidently, it was a huge mistake. PBS picked up the show and children's television has never been the same.
He knew that it was not the elaborate costume that would communicate with the audience. It was him! Here is another "ebyism." People buy your music, not your words." Although we need to pursue excellence we need to learn to speak as plainly and as eloquently as we can. We need to know that effective communication goes a lot deeper.
It is a given fact that 75% of the people who buy a big ticket item are buying it because they like or trust the salesperson. Simply put "I want you to communicate with them truthfully on a verbal level ... and to communicate with them sincerely on a non-verbal level." They want to know what your heart has to say.
Always keep in mind when we speak from our hearts it will break through the "inert" lesion. It will augment our signal which will leave no room for misinterpretation. A step onwards progress through exceptional leadership training that these pioneers have undergone for their personal good. Now that is the very essence of effective communication!
Gary Eby, a member of the Jim Rohn Speaker Bureau, is gifted to teach deep truths in a clear and easily understandable style. His messages are power-packed and often filled with laughter and practical illustrations. He has shared the stage with great speakers such as Jim Rohn and Les Brown. Not only is Gary a sought after speaker, but he is also an author whose personal development book Lefthanded Soldiers has received worldwide attention. You may receive a free copy at http://cli.gs/garyeby
วันพุธที่ 1 กรกฎาคม พ.ศ. 2552
Michael Joseph Jackson by Hope Sappier
Michael JacksonMichael Jackson doctor describes frantic last attempts to save singer A lawyer representing Dr Carlton Murray, the singer's personal doctor, claimed he spent twenty-five mins attempting to revive the star.Edward Chernoff declared his client had cried out for help as he battled to resuscitate Jackson in the leased Los Angeles mansion.He claims nobody answered to the calls, compelling him to leave Jackson in bed to get more help.The Houston-based criminal counsel was with Dr Murray during his three hours of interrogating by detectives from the L. A. Police murder and robbery squad.Mr Chernoff expounded Dr Murray, 51, was a suspect and would be "exonerated" once the postmortem results were known.He demanded proposals the doctor had given Jackson a drop of the painkiller Demerol were wrong and went further to claim he had never prescribed the drug for him.Mr Chernoff told US Television breakfast shows that Dr Murray walked into Jackson's bedroom to find him comatose but with a faint pulse and his body was still warm.Mr Chernoff told ABC-TV Good Morning America the doctor carried out CPR for between twenty and twenty-five minutes."He checked continuously to work out if there was any blood flow. There was. It was effective," said Mr Chernoff. "When he realized it was not bringing him round called out for help."The barrister declared that when nobody answered, Dr Murray left Jackson in his second floor bedroom and ran downstairs where he saw the chef and a security guard. Click Here To Read More!"No one was coming. He attempted to call 911, he picked up his cell telephone but he didn't the physical address of where he was," he revealed. "Finally at some point he ran downstairs to seek help and he ran into the chef in the kitchen and yelled for security."The barrister related the phones in the house weren't working "for privacy reason" and eventually a member of the safety staff dialled 911.Mr Chernoff went on to protect Dr Murray over the correct use of CPR after the 911 emergency operator indicated that Jackson should be on the floor even though it was administered."The bed was really firm. He braced MJ back with his hand, under his back and compressed his chest with the other one," he said.Chernoff also dismissed claims by some members of the Jackson family that he failed to them at the hospital where the frontman was said dead."He spoke to La Toya, Jermaine and Katherine," recounted Mr Chernoff. "He spoke to the kids after their father had died. He said the children needed to be told about their pa's death. He was available to the family to answer their questions." Click Here READ MORE!
Choosing a Path by Nan S. Russell
Reading in the airport while waiting for a flight to Houston, a housekeeper was tidying around me when approached by another facilities employee. After a few minutes of easily overheard chit-chat, she received coaching from her now apparent supervisor.
"You know," he said "I'd like you to pace yourself." Intrigued by his words, I stopped reading to eavesdrop and heard as he told her, "You're doing too good a job. You don't need to work this hard." "I like my area clean and looking good for everyone," she said, confused by his direction. "Anyway, I get all my work done."
When they parted several minutes later, her body language was not one of relief, but despair. Clearly a person taking pride in her work, the boss's unfolding message was not about a perfectionist who didn't get her work completed, but someone setting the standard too high for everyone else.
It reminded me of a young man who approach me after a conference speech. He told me he was doing well at work and was up for promotion. But it bothered him that his friends weren't progressing too, and the dynamics between them had shifted. Conflicted about leaving his teammates behind, he wasn't sure about the promotion.
There are two choices to your work. You can fit in and stay comfortably in the pack, nourished by mediocre sameness where your gifts and talents may remain on life's unfilled-potential-shelf for fear of out-shining or outperforming those you work with; or you can realize people are not the same and show up as who you are.
People who are winning at working choose the second path. As they do, they raise the bar for all of us. They push us, challenge us, and inspire us to show up with our passions, skills, abilities and dreams. They have the courage to shine, and their modeling encourages us to bring our own gifts to this challenging world.
For people who are winning at working, their work is about becoming who they are capable of becoming, and they help others do the same.
Your talents are different from mine which are different from his and from hers. You do some things better than others; others do some things better than you. And the powerful, and exciting part is this: when we use our individual differences we collectively shine.
I hope that housekeeper keeps her passions alive and her vision of a comfortable, inviting, clean respite for the weary traveler, a standard for herself. If she does, others will follow her uncommon self-leadership.
I hope that young man embraces his promotion, realizing sometimes friends change; or sometimes we best help our friends and those that we love achieve their dreams, by achieving our own.
(c) 2009 Nan S. Russell. All rights reserved.
"You know," he said "I'd like you to pace yourself." Intrigued by his words, I stopped reading to eavesdrop and heard as he told her, "You're doing too good a job. You don't need to work this hard." "I like my area clean and looking good for everyone," she said, confused by his direction. "Anyway, I get all my work done."
When they parted several minutes later, her body language was not one of relief, but despair. Clearly a person taking pride in her work, the boss's unfolding message was not about a perfectionist who didn't get her work completed, but someone setting the standard too high for everyone else.
It reminded me of a young man who approach me after a conference speech. He told me he was doing well at work and was up for promotion. But it bothered him that his friends weren't progressing too, and the dynamics between them had shifted. Conflicted about leaving his teammates behind, he wasn't sure about the promotion.
There are two choices to your work. You can fit in and stay comfortably in the pack, nourished by mediocre sameness where your gifts and talents may remain on life's unfilled-potential-shelf for fear of out-shining or outperforming those you work with; or you can realize people are not the same and show up as who you are.
People who are winning at working choose the second path. As they do, they raise the bar for all of us. They push us, challenge us, and inspire us to show up with our passions, skills, abilities and dreams. They have the courage to shine, and their modeling encourages us to bring our own gifts to this challenging world.
For people who are winning at working, their work is about becoming who they are capable of becoming, and they help others do the same.
Your talents are different from mine which are different from his and from hers. You do some things better than others; others do some things better than you. And the powerful, and exciting part is this: when we use our individual differences we collectively shine.
I hope that housekeeper keeps her passions alive and her vision of a comfortable, inviting, clean respite for the weary traveler, a standard for herself. If she does, others will follow her uncommon self-leadership.
I hope that young man embraces his promotion, realizing sometimes friends change; or sometimes we best help our friends and those that we love achieve their dreams, by achieving our own.
(c) 2009 Nan S. Russell. All rights reserved.
Helpful Online Business Advisor or Just an Interfering Busybody? by Cathy Goodwin
Recently "Beth" told me she's writing a book. "It's a combination of self-help, inspiration and memoir," she said. "I want to add some media links to the web. I'm talking to an agent who wants me to put together a portfolio. We're designing a logo and scheduling a photo session for me, with a make-up artist standing by."
"So your agent realizes you need a platform?" I asked. Frankly, something didn't feel quite right.
"Platform? I don't know. We're just finding a way to introduce my ideas to the world. Since I've never published anything, it's challenging."
I asked Beth, "What's your book about?" She wandered into a long explanation.
"Well, it's sort of about creativity. But it's also about my struggle with illness and divorce. And I've got something about inspiration, too."
Now, I happen to know something about publishing and about how to create a platform on the Internet. A platform is your source of credibility. It's what your reputation stands on. It's the answer to the question, "Why are you the best person to write this book?" Blogs, articles and talk show appearances are far more important than logos and nice portrait photographs.
I also know it's harder to sell a mixed-genre book than to sell space heaters in Houston in July. And Beth won't go far till she's figured out how to explain her concept in a sentence or two.
Most of all, I wanted to say, "Get a second opinion. Your agent isn't the only one in the world."
Once upon a time, I would have said all these things. But I've been on the receiving end of some unwanted advice myself. I've always argued that unsolicited advice usually doesn't work. It's usually more about the other person than about you.
For instance, early in my career, I was invited to chat informally with someone who, at the time, was a well-known life coach. We lived in the same area and a mutual acquaintance suggested we connect. She wasn't coaching me. I hadn't hired her. I wasn't even considering the idea.
We had a pleasant conversation until the end, when Big Coach said, "I don't think you are going to succeed. You are trying to do too many things at once." Fortunately, I ignored her. I still make money from the ebooks I wrote back then.
More recently, I was invited to be a radio talk show guest. After a brief conversation, the host said he didn't like any of my topics. "Let me leave you with one thing," he said. "You could write a book about jobs for people over sixty."
How bizarre is that? I hadn't asked for advice. I wasn't looking for book ideas. And I don't recommend that the over-60 set go job hunting. I tell them to start their own businesses.
So for now, when "Beth" talks about her book, I will change the subject. It may spell the end of our friendship, because that's all she wants to talk about these days.
"So your agent realizes you need a platform?" I asked. Frankly, something didn't feel quite right.
"Platform? I don't know. We're just finding a way to introduce my ideas to the world. Since I've never published anything, it's challenging."
I asked Beth, "What's your book about?" She wandered into a long explanation.
"Well, it's sort of about creativity. But it's also about my struggle with illness and divorce. And I've got something about inspiration, too."
Now, I happen to know something about publishing and about how to create a platform on the Internet. A platform is your source of credibility. It's what your reputation stands on. It's the answer to the question, "Why are you the best person to write this book?" Blogs, articles and talk show appearances are far more important than logos and nice portrait photographs.
I also know it's harder to sell a mixed-genre book than to sell space heaters in Houston in July. And Beth won't go far till she's figured out how to explain her concept in a sentence or two.
Most of all, I wanted to say, "Get a second opinion. Your agent isn't the only one in the world."
Once upon a time, I would have said all these things. But I've been on the receiving end of some unwanted advice myself. I've always argued that unsolicited advice usually doesn't work. It's usually more about the other person than about you.
For instance, early in my career, I was invited to chat informally with someone who, at the time, was a well-known life coach. We lived in the same area and a mutual acquaintance suggested we connect. She wasn't coaching me. I hadn't hired her. I wasn't even considering the idea.
We had a pleasant conversation until the end, when Big Coach said, "I don't think you are going to succeed. You are trying to do too many things at once." Fortunately, I ignored her. I still make money from the ebooks I wrote back then.
More recently, I was invited to be a radio talk show guest. After a brief conversation, the host said he didn't like any of my topics. "Let me leave you with one thing," he said. "You could write a book about jobs for people over sixty."
How bizarre is that? I hadn't asked for advice. I wasn't looking for book ideas. And I don't recommend that the over-60 set go job hunting. I tell them to start their own businesses.
So for now, when "Beth" talks about her book, I will change the subject. It may spell the end of our friendship, because that's all she wants to talk about these days.
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